Arrae Beach Club at The Surf Lodge - Travel With Us to The Hamptons

Welcome to Arrae Beach Club, where wellness meets la dolce vita. 

We've been dreaming of hosting an event in the Hamptons since 2021, and this was the year we finally made it happen! There’s nothing more nostalgic than an East Coast summer, and Montauk was the ideal location to celebrate the launch of Clear Protein+.

Drawing inspiration from Europe’s most exclusive beach clubs (think St. Tropez elegance meets Mykonos mystique), we designed an intimate beachfront experience in partnership with The Surf Lodge.

INSIDE ARRAE BEACH CLUB

We entered the weekend with our energy sky-high—literally. We partnered with Blade and TikTok Shop to create an Arrae branded seaplane to fly guests between NYC and the Hamptons. Each passenger received the chicest in-flight amenities, Arrae Bloat & Clear Protein+, to arrive hydrated, energized & ready for the most memorable weekend. 

After touching down in Montauk, it was all hands on deck to set up our inviting beachside lounge and an intimate influencer brunch for some of our favorite East Coast girls. Our team snuck in a quick lunch at Duryea’s (the lobster rolls will be living rent-free in our memories until further notice), and then headed to The Surf Lodge for our sold-out nighttime event. 

Guests soaked up golden hour in style and danced the night away to a special performance by CamelPhat. With branded wooden fans in hand, we served our signature drink: the Arrae Raspberry Yuzu Proteini. It was an unforgettable evening that was the perfect balance of sip meets serotonin.

So, was life hotter in the Hamptons? Maybe. But we’re definitely leaving the East Coast more HYDRATED than we found it 🤍

A special thank you to the team at The Surf Lodge for making our dream a reality. We couldn’t have envisioned a better weekend for our first activation in Montauk!

SURF LODGE SUPERLATIVES

Most Likely to Say, “Just One Photo!” Liv

Here For the Protein, Not the Party: Julia

Most Likely to Be Doing 12-3-30 Before Everyone Wakes Up: Keevah

Most Likely to Pack for a 2-Day Trip Like It’s a Euro Summer: Siff or Gabi

Most Likely to Say “I Just Threw This On” in Head-to-Toe Totême: Mariah

Most Likely to Go On a Well-Deserved Post-Surf Lodge Sabbatical: Nick

Most Likely to Manifest a Weekend House in East Hampton: Sara (self-nominated as a part of her manifestation process)

Most Likely to End Up in the VIP Section Behind the DJ Booth: Carly (true story)

Most Likely to Say “We Should Do This Every Summer:” The entire team…we’re already dreaming about next year!

MORE MEMORIES FROM MONTAUK